I don't sell many links. In fact I've only sold a few and the buyers approached me. But I realise that this is one way that you can monetise a site, and I also realise that there is much money to be made doing it. So, I've decided to take more of an interest in the subject of selling links, and adopt a more proactive approach to finding buyers. Now, if only there was a tool that would enable me to find potential link buyers...

Enter SEMRush.

SEMRush provides SEM related analysis data that can help you in a variety of ways. I've had this tool for a while, but I've only just discovered how it can help you find websites you can sell links to. Great. More money!

I'll demonstrate the process with an example.

Supose you own the website lynda.com, which provides a subscription service for video tutorials for technology related subjects. You currently rank quite highly in the organic search results for a variety of keywords. You would think that website owners who are targting those very same keywords would be tripping over themselves to buy a link from you. And you'd be right - they covet your high organic ranking status. You are quickly becoming a link selling ninja (LSN).

What SEMRush does is analyse the organic keywords you rank highly for, and finds other websites that are bidding on those keywords. They are your target market. Though they don't even know you, they love you nonetheless.

Let's work this through. Lynda.com ranks highly in the organic SERPs for "adobe photoshop training". Of course adobe.com would like to get their hands on this keyword and are currently bidding on variations of the Adwords keyword "adobe photoshop". It makes sense for adobe.com to be interested in buying links from any site that ranks organically for phrases like this. They are potential customers of lynda.com's link selling corporate types. Hence adobe.com appears in the SEMRush report for Potential ads/traffic buyers. In fact, they have first place in that report.

So what you need to do is plug your site's domain name into the SEMRush search box and scroll down to the Potential ads/traffic buyers list and see who might be interested in your hard won high rankings. Pick out a site and make contact with the owner. Make them dinner and woo them. Take their money and give them a link.